I’m Yves Bennaïm.

Online since 1992, I am an Online Branding Specialist and Web Strategy Consultant (for lack of better words). I help people identify and determine their online goals, and I help them reach these goals, avoid hypes and buzzwords, and make the Net work for their business.

Born and based in Geneva, I spent the last 15 years in Tokyo, Paris, Brisbane, and Shanghai.

An enthusiast of creativity and design, I also organise the TEDxGeneva conferences, through Fairward, a non-profit I co-founded.

Overall, I spend too much time in front of a screen. You can subscribe to my bookmarks stream here, via RSS, email, or on Twitter.